Why is it that research is not publicly available within universities?

 Each of the dissertations is a result of years of mental strength, research, discipline and dedication. Scientists invest hours spent in the library, hours spent in the laboratory, hours spent designing and conducting experiments, and hours spent interpreting results to bring ideas to fruition and to good works. However, although this is a very important type of research, the majority of dissertations are not published after they have been submitted.

After approval, many academic projects are uploaded in archives of the Universities and they vanish into oblivion slowly. In some instances, they might only be read by supervisors and examiners. This results in the loss of important research and data that could be used to inform industries, businesses, education systems and public discussion in ways that are most beneficial to the people who need them.

This is among the greatest drawbacks of the conventional academic communication.

In the modern world, people are looking for trustworthy professionals. Solutions are required for businesses, guidance for professionals, informed perspectives for policy makers, and trustworthy knowledge for readers. These understandings are already available from years of research, study and evidence-based analysis undertaken by researchers. The problem isn't knowledge, the problem is academic writing is not for mainstream readers.

A dissertation is a piece of writing to meet academic requirements. It emphasizes research methodology, theory, citations, in-depth explanations, and technical terms. The purpose of a commercial book is very different though. It should capture and hold the reader's attention, clarify difficult concepts and be useful and impactful.

It is this distinction that often leads to unsuccessful books out of dissertations when they are published in their original form.

Readers don't look for very technical research papers. They are looking for clarity, ideas, insights to take action and explanations to engage them. They would like to know why/how a topic relates to their work, business, challenges, or personal interests.

This implies that researchers wishing to make a successful mark in publications have to rethink knowledge communication.

Authors should not only strive to be academically precise but also accessible and readable. Literature reviews tend to be lengthy, technical and filled with jargon, which may need to be shortened or eliminated altogether. Instead of this, authors should use examples, stories, real-world applications, case studies, and simple explanations that will enable readers to relate to the material organically.

It's not a complicated thing to do to write a strong nonfiction book. It's all about communicating smart ideas.

Yet another crucial aspect of the changeover process is the recognition of the very best content and message between the dissertation itself. Not all chapters are appropriate for a business book. There may be parts that have academic value but are lacking in commercial value. The successful authors rely on ideas that readers are interested in.

For instance, a dissertation on 'Organizational Psychology' can be converted into a practical advice for managing employees in an organizational setup. Digital Innovation research could become a business strategy book. Research on education systems might be used as a tool for teaching, schools and institutions to enhance learning outcomes.

There is a basic expertise already in place. The challenge is how to do this in a way that will be attractive and helpful to readers who don't work in academia.

It's also key to understand your audience. A lot of authors struggle to try and please everybody. In fact, books can be much more effective in reality when written for a particular reader. Information is used differently by different people, such as entrepreneurs, educators, executives, researchers, students, policymakers and industry professionals.

The more focused the audience, the better will be the overall book.

Being published today also opens up new career opportunities in other fields, besides publishing. A book can consolidate credibility, create authority, make someone visible and visible and make a person a thought-leader in their field. It can lead to opportunities for public speaking, consulting, media interviews, workshops, collaborations and networking in the business world.

In many professions, a book published is considered as evidence of knowledge.

These opportunities have been further enhanced by digital publishing. In addition to using traditional publishers to reach readers, researchers can now use Kindle, LinkedIn, podcasts, webinars, medium, and online learning communities to get their work read by a global audience.

Not all books written as dissertations are the most successful. It's these ones that convey significant concepts in a practical, interesting, and relevant manner.

The strength of research is when it begins to impact “the real world,” real people.

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