Business analytics and the role of data governance .
The digital era MBA is an important milestone in any person’s career path, but the focus in the MBA in Business Analytics is particularly useful as today the world as we know it heavily relies on the massive amount of data it collects. This information is derived from numerous sources: clients, personnel, contractors, online behavior, operational system, etc. The relevance of the data, its value, accuracy, integrity, security and, last but not least, ethical use is crucial to make proper business decisions. Thus, data governance has become an important concept for the analysis of modern businesses. Why data governance matters MBA Business Analytics students learn not just to use data but to manage information effectively. Among the several topics in the curriculum: information security, data privacy, ethics and best practices for ethical decisions, quality and compliance, among others. Good data governance builds trust. With data being at the heart of any strategic decision, a lack of reliable data or mismanaged information can result in poor outcomes and financial losses. To get business processes in place which lead to trustworthy data organizations need to have people responsible to define and implement those processes, who have a broad understanding of these concepts and skills required for Data Management. The curriculum MBA Business Analytics combines rigorous coursework on data modeling, databases, business intelligence, machine learning, predictive modeling, and big data with management skills such as organizational leadership, strategy and processes. Students learn to create robust frameworks to maintain data’s accuracy, security, and consistency. Cloud computing, artificial intelligence, automated analytical tools, data visualization-modern technologies, whether used in-house or by third-party providers, increase the significance of the role and function of data governance, in that they increase both potential use and exposure of data and ensure that governance mechanisms work within such environment, adhering to legal and ethical rules. Data governance provides the rules framework to handle these new trends of data, but on an ethical basis. MBA students will explore cases dealing with real situations and learn how to conduct risk analysis of privacy threats, develop and enforce data protection measures or implement data usage guidelines and the ethical principles which should undergird these guidelines. Career outlook There is a growing demand for professionals that can enforce Data Governance, regardless of industry (finance, technology, health care, retail, public administration). Career opportunities include positions such as: Data Governance Analyst, Business Analyst, Compliance Officer, Information Security Specialist, risk consultant, etc. In essence, the future of analytics relies not just on the capacity to acquire more and more information but in using that information wisely and ethically. In an MBA Business Analytics programme students will gain the competence to balance innovation, security and ethical responsibility. An MBA in Business Analytics will equip individuals to build trust in business decisions and leverage their company’s most important asset: its data, securely and sustainably.
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